WhatSnap × Ivolv — PepBox

Setup $1,700

Monthly $375

Share 30%

Launch Apr 10

Total

To Do

In Progress

Done

Project Documents 0

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The Emily Funnel — Full Customer Journey

Complete autonomous funnel from ad impression to ongoing concierge support. Zero human intervention.

Phase 1 — Honeypot Ad (Awareness)

Honeypot Ad

Clicks

Landing Page

CTA

iMessage CTA

Phase 2 — Emily Activates (Qualify & Nurture)

Emily Starts Convo

Delivers

Content / Doc

Qualifies

Build Rapport

Phase 3 — Emily Converts (Sell)

Educate & Recommend

Nurtures

PepBox Offer

Converts

Sale Complete

Phase 4 — Emily Concierge (Retain & Upsell)

Emily = Concierge

Guides

In-House RAG

Supports

Retention & Upsell

Lead Touchpoint

WhatSnap / Emily

Decision Point

Revenue Outcome

Implementation Timeline

Step	Team	Timeline
Step 1A — Infrastructure	Eddy, Luis, Dinah	Mar 13 → Mar 18
Step 1B — Concept & Offer	Linda, Alvin	Mar 13 → Mar 18
Step 2 — AI Agent & Automation	Facu, Eddy	Mar 18 → Apr 3
Step 3 — Branding & Creative	Luis	Mar 18 → Apr 3
Step 4 — Campaign & Funnel	Luis, Dinah, Facu, Eddy	Apr 3 → Apr 10
Launch	All teams	April 10, 2026